APTUUM is a new project by Agnieszka Lewandowska — a Polish perfumer and founder of the cult, niche brand Le Frag, which she created after years of working in Barcelona. Following the success of Le Frag's distinctive, demanding style, Lewandowska opens a new chapter with APTUUM: embracing a more accessible, "fine fragrance" format, without abandoning the artistic DNA recognizable in her earlier compositions.
The collection includes Piel De Nopal and Forbidden Feast — fragrances that combine bold, unconventional accords with a more classic, wearable structure.
APTUUM is a brand for people who appreciate the craftsmanship and artistic vision of Le Frag, but are looking for a scent for everyday use, rather than just for special occasions.